Ross Alex | Lead Generation Funnels, Webinars & Ebook Lead Magnets for Business Growth
Business Growth Accelerator

Your Business
Deserves To
Grow Faster

I accelerate business growth by building the lead generation systems most businesses never get around to. Webinars, ebooks, and automated funnels that compound over time.

300+
Projects Completed
Top Rated Plus
Upwork Status
Top 1%
Global Freelancers
STOP Read this first.

I'm going to be straight with you because I think you deserve that before you spend another minute on this page.

I don't take every client. I'm not a agency with a sales team trying to close deals. I'm one person, and I'm selective about who I work with. Not because I'm arrogant. It's because the only way I can actually deliver results is if I'm fully focused on your project. I can't do that for twenty clients at once. So I don't try.

Here's what that means for you: if we work together, you get me. Not a junior who learned funnel building last month. Not someone who will disappear after the invoice clears. Me. Building your funnel, writing your copy, setting up your automation. Every single piece of it.

I've done this over 260 times. I know what converts and what doesn't. I've seen the ideas that look great in theory and fail in practice, and I've seen the boring, unsexy stuff that quietly generates leads for years. I'm not going to sell you something flashy. I'm going to build you something that works.

The reason I'm telling you this is simple. Most people who land on pages like this have been burned before. They hired someone cheap, got something generic, and wondered why nothing was converting. I want you to know upfront that's not what happens here. What happens here is that I treat your business like it matters, because to me, it does.

One more thing. I'm a die-hard sports fan from New York, so if you hate the Yankees this probably won't work out. I'm kidding. Mostly. When I'm not working I'm blasting EDM way too loud in my car, losing my mind in Overwatch despite being hard stuck Diamond for longer than I'd like to admit, and doing the thing that actually matters most, being present with my wife and three kids. That's who I am outside of this. Figured you should know.

If that sounds like what you've been looking for, book the call. If you're still not sure, keep reading. Either way, I'm glad you're here.

Ross Alex

Select your industry.
See if we're a fit.

I'm selective about who I take on. Click your vertical below and I'll tell you exactly what I'd build and whether I have availability right now.

01 Real Estate
Accepting
02 Mortgage & Finance
Accepting
03 Law Firms
Limited
04 Course Creators & Educators
Accepting
05 Trades & Home Services
Accepting
06 E-Commerce
Accepting
07 Coaches & Consultants
Limited
08 SaaS & Tech
Waitlist
09 Something Else
Let's Talk

You're good at what you do.
Nobody knows it.

You've built something real. The problem isn't your product. It's that not enough of the right people know it exists.

You're great at your job. Your next client has no idea you exist.

Referrals got you here. They won't get you where you're going.

You've been coasting on referrals and you know it.

They're great until they dry up. And when they do, you're starting from zero with no backup plan.

You've tried ads. They didn't work. Here's why.

Cold strangers don't buy from cold ads. You need something that educates them before they ever see your offer.

A webinar funnel has been on your to-do list for two years.

You know you need it. You just haven't built it. I do that part.

Be honest with yourself.

Click to see exactly what changes.

You're doing 20 calls a month and closing two.
Every prospect needs to be educated from scratch. On your time. Every single one.
You spent $2k on ads last month. Got nothing.
Cold strangers don't buy from cold ads. You needed something to warm them up first. You didn't have it.
Someone less qualified than you just landed a client you wanted.
They're not better. They're just more visible. That's a systems problem, not a skills problem.
You had a great month. Then a dead one. You don't know why.
Feast or famine. No system means no predictability. You're starting from zero every single month.
You take a week off. Your pipeline disappears.
You are the system. That's the problem.

Here's exactly
how it works.

From first conversation to live funnel, here's exactly what working together looks like.

01
Discovery Call

I figure out what you actually need

30 minutes. I ask questions, you answer honestly. By the end I know exactly what to build and whether I can actually help you. No pitch. You might leave with a strategy you use on your own.

02
Project Scope

I scope the project around your situation

I tell you what I'd build, what it costs, and what to expect. No generic packages. Scoped to your specific situation.

03
Execution

I build it. You launch. Leads come in.

I write the copy, build the pages, set up the automation. You approve and launch. 3 to 4 weeks start to finish. Then it runs on its own.

Two things I build.
Both generate leads.

Webinar Funnels

I build the whole thing. Script, slides, registration page, email sequence, automation. You show up and present. That's it.

  • Market research and positioning
  • Full script and slide design
  • Registration page and thank-you page
  • Pre-event email sequence
  • Post-event follow-up automation
  • Live or evergreen delivery setup

Ebook Lead Magnets

A high-quality ebook that captures people while they're researching. Delivered automatically. Followed up automatically. You do nothing after launch.

  • Topic and keyword research
  • Full copywriting and design
  • Landing page and opt-in flow
  • Delivery automation setup
  • Nurture email sequence
  • CRM integration

Why webinars and ebooks
outperform everything else.

Ads stop working when you stop paying. Cold outreach gets ignored. A webinar or ebook keeps running after you're done building it.

Webinar Funnels

Turn your expertise into a lead machine that runs while you sleep.

Positions you as the authority before a prospect ever speaks to you. They arrive pre-sold, not skeptical.

A 45-minute webinar does the work of 20 sales calls. You educate, handle objections, and make the ask, all at once, to hundreds of people.

Set it to evergreen and it runs 24/7. New registrations, new leads, new clients. No lifting a finger after launch.

Every registrant goes into your CRM. Even the people who don't buy are warm leads you can nurture for months.

Ebook Lead Magnets

Capture buyers at the exact moment they're searching for answers.

Buyers research before they buy. An ebook that answers their biggest questions puts you in front of them at exactly the right moment.

A well-designed ebook builds more trust in 10 minutes than a cold ad ever could. It shows what you know before asking for anything.

Every download is a qualified lead. You know what they're interested in, what problem they have, and exactly how to follow up.

Pair it with an automated email sequence and cold leads become warm pipeline in 7 to 14 days without any manual effort.

Stuff I've built.

Every page below was built from scratch. Copy, design, funnel, automation. All of it.

/ Featured Project
Modern Builders Design
ModernBuildersDesign.com  ·  Justin Hamilton  ·  Home Builder / Construction
modernbuildersdesign.com
Epoxy Garages
Epoxy Garages
modernbuildersdesign.com
Kitchen & Bath
Kitchen & Bath
modernbuildersdesign.com
Basements
Basements
modernbuildersdesign.com
Homepage
Homepage

The Project

Six custom pages inside GHL for a remodeling and epoxy contractor in greater Chicago. Homepage with service marquee, project gallery, Google review widget, and zip-code map. Epoxy page with 18-finish flake catalog, before/after slider, and scroll-scrubbed timeline. Basement, kitchen/bath, commercial epoxy (five case studies including a Boeing facility floor), and a standalone photo upload page.

The Automation

Unified webhook into a four-path GHL branching workflow. Full field-level CRM mapping. Multi-source contact resolution so Facebook Lead Ads and web forms hit the same notification logic. Meta Pixel on a dedicated thank-you page. Voice AI receptionist with objection handling and service-area gating. Live on paid Meta traffic.

mymagicvault.com
Magic Vault
The Magic Vault
Course / Membership Sales Page
joinmortgagegirlfriends.com
Mortgage Girlfriends
Mortgage Girlfriends
Mortgage Membership
sijs.esparzalawoffice.com
Esparza Law Office
Esparza Law Office
Law Firm Lead Gen
rivertimer.com
River
River
SaaS Landing Page
eyeque.com
EyeQue Corp
EyeQue Corp
Health Tech Landing Page
eyeque.com
EyeQue Corp
EyeQue Corp II
Health Tech Landing Page

Ebook examples I have worked on.

Premium lead magnets built from scratch: copy, design, and the full opt-in funnel to match.

Ebook Example 1
Ebook Example 2
Ebook Example 3

What clients say.

★★★★★
Cheryl
Founder, Mortgage Girlfriends
★★★★★
David Dutton
Client
★★★★★
Patrick Soukup
SoukupRealty.com
★★★★★
K.E. On The Track
Multi-Platinum Music Producer
★★★★★
Elise Turango
Prophetic Heart Healing

Coming Soon

★★★★★
Client Name
Coming Soon

Coming Soon

★★★★★
Client Name
Coming Soon
★★★★★

"Took our business to the next level in terms of revenue growth, marketing ideation, and Black Friday strategy. Truly primed us to scale."

Ashley E.
Naset.com
★★★★★

"Ross was fantastic to work with, a great communicator. He gave me an absolutely brilliant, detailed audit of my store in order to raise average order value. We have since agreed to work on future projects together, and I look forward to working with Ross in the future. I would highly recommend him for anyone looking for an audit or for an expert with superior knowledge on increasing average order value."

Matt McGurk
MyMagicCourse.com
★★★★★

"A+++++. I needed help with a lot of online marketing. From FB, YT and my website to new creative and click funnels. You name it Ross knows it. He handles complexity well. At one point we were running 28 different tests in Facebook ads manager and Ross organized it well and remembered all that we did. Ross is my go to marketing expert. We work together every week and I imagine we will continue to do so for years to come."

Matt Dom
CenturialInc.com
★★★★★

"Ross SAVED my project. Not only knowledgeable, professional, and timely. He continued to provide expert support with genuine kindness and a helpful attitude."

Sarah R.
Real Estate Agent
★★★★★

"Ross did every single thing he said he would do. I would hire him again in a heartbeat and probably will for more work. He is professional, friendly and responsive."

Louis
CFP, Savvy Wealth Advisors
★★★★★

"Ross and I worked together for a long time on the marketing side of our business, including building out newsletter templates, webinars, Meta ad funnels, forms, and brainstorming other projects focused on lead generation and revenue growth. He consistently looked for ways to optimize the systems and tools we were already using rather than overcomplicating things. I always felt he was fair, honest, and reasonable. I look forward to maintaining the relationship for potential future opportunities."

Patrick Soukup
SoukupRealEstate.com
Ross Alex Upwork Profile
Verified track record

Top 1% on Upwork.
259 clients. 100% success.

Every project on this profile is a real business that trusted me to build their pipeline. The results speak for themselves, not in theory, but in completed contracts and five-star reviews.

★ Top Rated Plus ✓ 100% Job Success Top 1% Freelancer

Questions
people ask.

Most clients start seeing qualified leads within 30 to 45 days of launch. The first 2 weeks are build and setup. After that, your funnel is live and collecting leads around the clock. The system compounds, meaning month 3 outperforms month 1 without you doing more work.
No. The assets I build work whether you're running paid traffic or building organically. Most clients start with a small ad budget of $300–$500/month and scale once they see cost-per-lead. If you already have an audience, a webinar or ebook turns cold followers into buyers faster than anything else.
Depending on your program, you get a fully written, designed, and launched funnel: the webinar script and slides, the ebook copy and layout, the landing page, thank-you page, and the email sequences that follow up for you automatically. Everything is built inside your existing tools or deployed fresh. You own it all.
If people research before they buy, and they do in every industry, a webinar or ebook that answers their questions will convert them. I've built these systems for real estate agents, law firms, mortgage brokers, contractors, course creators, and more. The mechanics are the same. The positioning and content are tailored to your exact buyer.
Agencies manage campaigns. I build systems. There's a difference. An agency runs your ads until the retainer ends. I build you a lead generation asset you own permanently, one that keeps working whether you're paying anyone monthly or not. And you're working directly with me, not being handed off to someone junior.
Investment varies based on scope. A single ebook funnel starts lower than a full webinar system with automation. I discuss that on the call once I know exactly what you need. What I won't do is quote you something generic. Every engagement is scoped to the fastest path to ROI for your specific situation.
Yes. Webinars and ebooks are what I lead with because they're the highest-leverage assets for most businesses. But I also run paid ads on Facebook and Google, write full email nurture sequences, build out Shopify stores, and handle copywriting across the board: sales pages, newsletters, SMS, you name it. If your funnel needs it, I can build it. The best way to figure out what you actually need is to get on a call.
/ Let's talk

Book the call.
30 minutes. No pitch.

I'll tell you exactly what I'd build for your business and what you can expect from it. If there's no fit, I'll tell you that too.

RA
Ross Alex
Founder, Ross Alex Growth Accelerator
Accepting new accelerator clients
Book My Free Strategy Call →

30 minutes. I map your path forward or you leave with a strategy you can use on your own.